Ability to use research and data to identify new ideas
Rate your business on a scale of 1-5 in terms of the following statements. 1 being “I totally disagree” and 5 being “100% agree”.
We place high importance on gathering research and data in order to improve existing (or create new) business processes and products
We are very good at learning from our customers and staff
We know the “voice of our customer”
We are very good at gathering customer and staff data
We are very good at analysing the data to turn it into useful information
We are very good at spotting insights from information that can make a positive impact on the business
Ability to create solutions that are creative, technically strong and elicit an emotion response (Skills)
Rate your business on a scale of 1-5 in terms of the following statements. 1 being “I totally disagree” and 5 being “100% agree”.
We are very good at fostering creativity within our team
We often break out of the structured mind-set and intuitively develop concepts and ideas
We are very good at finding innovative solutions to solve a problem
We are very good at executing innovative solutions within the business
We are very good at setting goals and formulating a plan of action to get it done
We are very good at following a strategy in order to affect positive change in the business
We believe the growth of our business will be determined by our ability to be creative and think innovatively
Ability to come up with solutions that are creative, technically strong and elicit an emotion response (Attitude)
Rate your business on a scale of 1-5 in terms of the following statements. 1 being “I totally disagree” and 5 being “100% agree”.
We have a clear vision for our company/division
We are very good at communicating our vision to our staff and generating buy in from them
We are calculated risk takers
We are very risk averse in our business
Our business is very open to big change
Our staff have proven in the past that they deal with change very well
We have a dynamic work environment that encourages thinking differently
We act very quickly when change needs to happen
We are very good at keeping focused when organisational change is happening
We always monitor what we do in order to measure the performance and continually improve
We need to focus more resources to becoming more innovative
How affective is your current digital marketing in terms of building the brand and/or growing revenue
Rate your business on a scale of 1-5 in terms of the following statements. 1 being “I totally disagree” and 5 being “100% agree”.
We are very affective at using digital marketing/tools to grow our business
We are very strategic in our approach to using digital marketing/tools
We have been using digital marketing tactics to try and help grow our business for a long time now
We believe using digital marketing/tools are key to helping grow our business
We believe we could be doing a lot more to improve how we use digital to grow our business
Our digital marketing tactics are mature, we focus more on how digital can help innovate our business.
